Effective on September 17, 2015
This privacy statement describes how WireFlare collects and uses the personal information you provide on our Web site: wireflare.com. It also describes the choices available to you regarding our use of your personal information and how you can access and update this information.
Collection and Use of Personal Information
We collect the following personal information from you:
- Contact Information such as name, email address, mailing address, phone number
- Billing Information such as credit card number, and billing address
- Financial Information such as bank or brokerage account numbers, types of investments
- Unique Identifiers such as user name, account number, password
- Preferences Information you provide such as product or content interests, or communication or marketing preferences
- Usage activity about how you interact with us such as purchase history, what content you viewed,
and which areas of our site you visited.
We also collect the following information from you:
- Information about your business such as company name, company size, business type
- Demographic information such as household income, age, education, gender, interests, and zip code
As is true of most Web sites, we automatically gather information about your computer such as your IP address, browser type, referring/exit pages, and operating system.
We use this information to:
- Fulfill your order
- Send you an order confirmation
- Assess your needs to determine suitable products or services
- Send you requested product or service information
- Send product updates or warranty information
- Respond to customer service requests
- Administer your account
- Send you a newsletter
- Send you marketing communications
- Administer contests and sweepstakes you entered, and notify you if you won
- Improve our Web site and marketing efforts
- Conduct research and analysis
- Respond to your questions and concerns
- Display content based upon your interests
- Send you a catalog
You may choose to stop receiving our newsletter or marketing emails by following the unsubscribe instructions included in these emails or you can contact us at l…@wireflare.com.
Information Obtained from Third Parties
We obtain address information about you from third party sources, such as the US Postal Service, to verify your address so we can properly ship your order to you and to prevent fraud.
We purchase marketing data about our customers from third parties and combine it with information we already have about you, to create more tailored advertising and products.
Disclosure to Third Parties
We will share your information with third parties only in the ways that are described in this privacy statement.
We may provide your personal information to companies that provide services to help us with our business activities such as shipping your order or offering customer service. These companies are authorized to use your personal information only as necessary to provide these services to us.
We may disclose your personal information
- as required by law, such as to comply with a subpoena, or similar legal process
- when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request,
- if WireFlare is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information,
- to any other third party with your prior consent to do so.
DoubleClick DART Cookie
WireFlare.com has no access to or control over these cookies that are used by third-party advertisers; however we do not advertise directly on wireflare.com.
If you wish to disable cookies, you may do so through your individual browser options. More detailed information about cookie management with specific web browsers can be found at the browsers’ respective websites.
WireFlare.com also uses 3rd party vendor re-marketing tracking cookies, including the Google Adwords tracking cookie. This means we will continue to show ads to you across the internet, specifically on the Google Content Network (GCN). As always we respect your privacy and are not collecting any identifiable information through the use of Google’s or any other 3rd party remarketing system.
DoubleClick’s Remarketing Pixels
Facebook Conversion Tracking Pixel
With your permission, our website utilizes the Conversion Tracking Pixel service of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA (“Facebook”). This tool allows us to follow the actions of users after they are redirected to a provider’s website by clicking on a Facebook advertisement. We are thus able to record the efficacy of Facebook advertisements for statistical and market research purposes. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data are saved and processed by Facebook. We are informing you on this matter according to our information at this time. Facebook is able to connect the data with your Facebook account and use the data for their own advertising purposes, in accordance with Facebook’s Data Use Policy found under: https://www.facebook.com/about/privacy/. Facebook Conversion Tracking also allows Facebook and its partners to show you advertisements on and outside Facebook. In addition, a cookie will be saved onto your computer for these purposes.
Please click here if you would like to revoke your permission:
Twitter Conversion Tracking
We use the Conversion Tracking service of Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA (“Twitter”). This tracking records if a user of our website clicks on a link posted by Twitter. In this way, both we and Twitter can see if a registration has taken place. The identity of the user remains anonymous. In addition, we use Twitter’s Tailored Audiences service. This enables us to appeal to our website’s users with targeted advertisements. To do this, Twitter uses a code snippet (tag) which we have integrated into our website. No personal data are collected during this process. Tailored Audiences is also used to create lookalike targeting lists.
WireFlare maintains a proprietary in-house tracking system for all visitors similar to that of Google Analytics. If you wish to opt-out of this tracking please uncheck the box below:
The security of your personal information is important to us. When you provide sensitive information (such as a credit card number) to us, we encrypt the transmission of that information using secure socket layer technology (SSL).
We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security.
If you have any questions about security on our Web site, you can contact us at l…@wireflare.com
We will retain your information for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services contact us at l…@wireflare.com.
We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Our Web site offers publicly accessible blogs or community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your personal information from our blog or community forum, contact us at l…@wireflare.com. In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so.
Correcting and Updating Your Personal Information
To review and update your personal information to ensure it is accurate, contact us at l…@wireflare.com.
Notification of Privacy Statement Changes
We may update this privacy statement to reflect changes to our information practices. If we make any material changes we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this Site prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.
Voluntary Collection of Personally identifiable information (PII)
WireFlare does not require visitors to the WireFlare blog or forums to submit PII to view the blog/forums. Users who choose to engage with the blog/forums by, for example, following the blog, subscribing to the blog/forum, or commenting on the blog/forum, may make some of the following information available to the WireFlare: their name, email address, website, Twitter account, or Facebook page.
Individuals who choose to engage with the WireFlare blog or forum provide PII to WireFlare. Readers who simply view the blog do not make any PII available to the WireFlare. Individuals who choose to comment on the blog or make forum posts, may make some PII available to WireFlare. WireFlare offers multiple ways to comment on blog posts: registered users of the site can login and comment; individuals can post a name, email address, and (optional) link to their website to comment (only the comment and name appears on the post); or they can login through a registered Facebook or Twitter account. Comments may not be moderated prior to publishing, so any information that the user provides as part of their comment may become immediately available to the public.
Our service is not available to children under the age of 18, and we will not intentionally maintain information about anyone under the age of 18.
You can contact us about this privacy statement by writing or email us at the address below:
2865 Sunrise Blvd, Suite 216
Rancho Cordova, CA 95742